Who Reads Bon Appetit?
Bon Appetit readers are passionate, hands-on cooks who love being in the kitchen, entertaining, traveling, and dining out. They are interested in what's new in the food world, as well as up-to-date information on wine, beer, and spirits. Bon Appetit appeals to a wide variety of readers: Experienced cooks will find plenty of articles that improve their skills, while those new to the kitchen will learn the basics and more with the friendly and accessible format. When readers are crunched for time, they turn to Bon Appetit for creative, fresh, and modern dishes that can be made in just a few minutes.

What You Can Expect in Each Issue:

• Fast, Easy, Fresh: Quick weeknight recipes that feature seasonal ingredients and interesting twists on favorite dishes.
• Family Style: A fast, fun dinner that everyone in the family will enjoy, plus ideas for what to do with the leftovers.
• At the Market: What's in season now and how to make the most of it.
• Cooking Life: One woman's adventures in the kitchen, with recipes.
• Health Wise: How to eat healthfully and well.
• Wine & Spirits: What to drink now.
• Prep School: Tips and tools from the Bon Appetit test kitchen to help you cook with confidence.
• Features: In-depth articles on a wide variety of topics. Recent issues have covered a dinner party in the garden; how to make your own corned beef; 30-minute desserts; An eco-vacation on an Italian farm; cooking from the farmers market; inexpensive kitchen makeovers; and more.

Who Reads Gourmet?
Gourmet speaks to anyone who likes to eat, drink, travel, or entertain. Its readers appreciate all aspects of good living and seek out inspiration on how to celebrate and enjoy themselves. Whether they're eating in or dining out, Gourmet readers recognize the value of seeing the world through food—and of understanding everything a meal can explain about the way people live.

"We have readers that you can't fool. They have authentic knowledge and authentic experience. What they want from us is something that they don't already know." —Ruth Reichl, Gourmet Editor in Chief

What You Can Expect in Each Issue:
Gourmet brings you something unexpected in every issue. Fresh, young chefs rethinking the way we eat. Artisans who are making great cheeses and honest breads. New herbs and spices. The latest kitchen gadgets. And, of course, recipes that your friends and family won't be able to resist.

Signature sections include:

• Good Living: This monthly section reveals our latest discoveries from around the world. Trends, restaurants, cooking methods, shopping, cookbooks, travel, drinks, and more.
• Gourmet Every Day: Because Gourmet knows how busy you are, the magazine's editors devote special energy to Quick Kitchen recipes and Ten-Minute Main courses; two-thirds of our recipes can be made in less than thirty minutes. Plus, there's always a main dish and main dishes for one or two people.
• Kitchen Notebook: Food editors reveal what they've learned in the kitchen each month. Techniques are explained with step-by-step tutorials that demystify the trickiest of recipes and improve results.
• Features: Gourmet is filled with fabulous photography, great writing, travel suggestions, and advice on entertaining. The editors and writers travel the globe to find that single bite powerful enough to inspire a story. Then, Gourmet shares these exciting discoveries with you and encourages you to come along on eating adventures—whether it's halfway around the world or in your own kitchen.