This report was created for global strategic planners who cannot be content with traditional methods of segmenting world markets. With the advent of a "borderless world", cities become a more important criteria in prioritizing markets, as opposed to regions, continents, or countries. This report covers the top 2000 cities in over 200 countries. It does so by reporting the estimated market size (in terms of latent demand) for each major city of the world. It then ranks these cities and reports them in terms of their size as a percent of the country where they are located, their geographic region (e.g. Africa, Asia, Europe, Middle East, North America, Latin America), and the total world market.

In performing various economic analyses for its clients, I have been occasionally asked to investigate the market potential for various products and services across cities. The purpose of the studies is to understand the density of demand within a country and the extent to which a city might be used as a point of distribution within its region. From an economic perspective, however, a city does not represent a population within rigid geographical boundaries. To an economist or strategic planner, a city represents an area of dominant influence over markets in adjacent areas. This influence varies from one industry to another, but also from one period of time to another.

In what follows, I summarize the economic potential for the world's major cities for "air purifiers, filters, and cleaners" for the year 2009. The goal of this report is to report my findings on the real economic potential, or what an economist calls the latent demand, represented by a city when defined as an area of dominant influence. The reader needs to realize that latent demand may or may not represent real sales.

Author: Icon Group International
Paperback: 330 pages
Company: ICON Group International, Inc. (2009-05-01)
List Price: $795.00
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This report was created for global strategic planners who cannot be content with traditional methods of segmenting world markets. With the advent of a “borderless world”, cities become a more important criteria in prioritizing markets, as opposed to regions, continents, or countries. This report covers the top 2000 cities in over 200 countries. It does so by reporting the estimated market size (in terms of latent demand) for each major city of the world. It then ranks these cities and reports them in terms of their size as a percent of the country where they are located, their geographic region (e.g. Africa, Asia, Europe, Middle East, North America, Latin America), and the total world market. In performing various economic analyses for its clients, I have been occasionally asked to investigate the market potential for various products and services across cities. The purpose of the studies is to understand the density of demand within a country and the extent to which a city might be used as a point of distribution within its region. From an economic perspective, however, a city does not represent a population within rigid geographical boundaries. To an economist or strategic planner, a city represents an area of dominant influence over markets in adjacent areas. This influence varies from one industry to another, but also from one period of time to another. In what follows, I summarize the economic potential for the world's major cities for "air purifiers, filters, and cleaners" for the year 2007. The goal of this report is to report my findings on the real economic potential, or what an economist calls the latent demand, represented by a city when defined as an area of dominant influence. The reader needs to realize that latent demand may or may not represent real sales. For many items, latent demand is clearly observable in sales, as in the case for food or housing items. Consider, however, the category "satellite launch vehicles". Clearly, there are no launch pads in most cities of the world. However, the core benefit of the vehicles (e.g. telecommunications, etc.) is "consumed" by residents or industries within the world's cities. Without certain cities, in other words, the market for satellite launch vehicles would be lower for the world in general. One needs to allocate, therefore, a portion of the worldwide economic demand for launch vehicles to both regions and cities. This report takes the broader definition and considers, therefore, a city as a part of the global market.

Author: Philip M. Parker
Paperback: 330 pages
Company: ICON Group International, Inc (2006-11-13) (2006-11-13)
ISBN: 0497712105
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This study covers the latent demand outlook for air purifiers, filters, and cleaners across the regions of Greater China, including provinces, autonomous regions (Guangxi, Nei Mongol, Ningxia, Xinjiang, Xizang - Tibet), municipalities (Beijing, Chongqing, Shanghai, and Tianjin), special administrative regions (Hong Kong and Macau), and Taiwan (all hereafter referred to as “regions”). Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 1,100 cities in Greater China. For each major city in question, the percent share the city is of the region and of Greater China is reported. Each major city is defined as an area of “economic population”, as opposed to the demographic population within a legal geographic boundary. For many cities, the economic population is much larger that the population within the city limits; this is especially true for the cities of the Western regions. For the coastal regions, cities which are close to other major cities or which represent, by themselves, a high percent of the regional population, actual city-level population is closer to the economic population (e.g. in Beijing). Based on this “economic” definition of population, comparative benchmarks allow the reader to quickly gauge a city’s marketing and distribution value vis-à-vis others. This exercise is quite useful for persons setting up distribution centers or sales force strategies. Using econometric models which project fundamental economic dynamics within each region and city of influence, latent demand estimates are created for air purifiers, filters, and cleaners. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.

Author: Philip M. Parker
Paperback: 139 pages
Company: ICON Group International, Inc (2006-09-28) (2006-09-28)
ISBN: 0497424258
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This study covers the latent demand outlook for air purifiers, filters, and cleaners across the states, union territories and cities of India. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across over 3,700 cities in India. For each city in question, the percent share the city is of it’s state or union territory and of India as a whole is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-à-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state or union territory and city, latent demand estimates are created for air purifiers, filters, and cleaners. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.

Author: Philip M. Parker
Paperback: 242 pages
Company: ICON Group International, Inc (2006-09-28) (2006-09-28)
ISBN: 0497514303
List Price: $495.00
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This study covers the world outlook for air purifiers, filters, and cleaners across more than 200 countries. For each year reported, estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which project fundamental economic dynamics within each country and across countries, latent demand estimates are created. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.

Author: Philip M. Parker
Paperback: 185 pages
Company: ICON Group International, Inc (2006-06-26) (2006-06-26)
ISBN: 0497344556
List Price: $795.00
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This study covers the world outlook for air purifiers, filters and cleaners across more than 200 countries. For each year reported, estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-a-vis others. Using econometric models which project fundamental economic dynamics within each country and across countries, latent demand estimates are created. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.

Digital: 226 pages Download: PDF
Company: ICON Group International, Inc. (2002-11-04) (2003-06-02)
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Author: No Author
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This digital document is an article from Journal of the Air & Waste Management Association, published by Air and Waste Management Association on January 1, 2005. The length of the article is 5539 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Measuring the effect of photocatalytic purifiers on indoor air hydrocarbons and carbonyl pollutants.(TECHNICAL PAPER)
Author: Jean Disdier
Publication: Journal of the Air & Waste Management Association (Refereed)
Date: January 1, 2005
Publisher: Air and Waste Management Association
Volume: 55 Issue: 1 Page: 88(9)

Distributed by Thomson Gale

Author: Jean Disdier, Pierre Pichat, Denis Mas
Digital: 19 pages HTML
Company: Air and Waste Management Association (2005-01-01) (2005-07-13)
List Price: $5.95
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Air purifiers are electric machines that work to make indoor air cleaner and breathable. Air purifiers are great for those who smoke, have pets, young children, allergies or even those who just want to breathe clean air. By investing on an air purifier, your home or your office space could easily transform into a pleasant place to be in, instead of an unhealthy setting. It is estimated that each year millions of Americans think about purchasing an air purifier for their home or their business. Are you one of those in the market for an air purifier? At a dilemma on the many what's, how's, and where's to buy? This book is your complete self-help guide in obtaining a sensible household or office investment that will give you your money's worth. Investigate the various functions for air purifiers and match them to your need. Consider the many buying and costs options. Evaluate the numerous benefits of owning one. There is also an added feature on product reviews to lead you to the very best choice! Make sure you're breathing clean, purified air every time. Get rid of those allergy & asthma symptoms. Order your copy of this book now & invest on your & your family's health!

Author: K M S Publishing.com
Paperback: 112 pages
Company: CreateSpace (2009-11-29)
ISBN: 1449926649
List Price: $15.95
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This econometric study covers the latent demand outlook for air purifiers, filters, and cleaners across the states and cities of the United States. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 9,600 cities in the United States. For each city in question, the percent share the city is of it's state and of the United States is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-a-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state and city, latent demand estimates are created for air purifiers, filters, and cleaners. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.



Author: Icon Group International
Paperback: 570 pages
Company: ICON Group International, Inc. (2009-02-12)
List Price: $495.00
Amazon Price: $495.00